I’m Jess – a copywriter, editor, and SEO specialist who knows how to make content both clickable and compelling. With a Diploma in Writing & Editing from RMIT and a Bachelor of Marketing, I bring sharp storytelling and strategy to every brief.

As former Gear & SEO Editor at We Are Explorers, I’ve written for top outdoor brands like The North Face, Patagonia, Mont, and Sea to Summit. From punchy product copy to long-form travel guides that rank, I craft content that connects.

Right now, I lead content and community at Optiventure, an outdoor e-commerce startup, and run The Hiker’s Nutritionist, where I blend evidence-based nutrition with adventure storytelling. I'm also learning frontend dev so I can bring ideas to life in both code and copy.

Contact me to make your words work harder.

Clients I've worked with

We Are Explorers, The North Face, Patagonia, Mount Hotham Alpine Resort Management Board, Unyoked, Mamamia